Terre Griley is the owner of A Change of Space, an interior design company in Southern California that provides professional and affordable interior redesign and refining services for your home and office.
I first met Terre at a Pro Networking Group in 2019. She had an established business and was curious about branding for her company. She was nice, interesting, and fun to talk to, plus we found we had a lot in common. We hit it off immediately!
As designers, Terre and I understand the importance of color, as well as its subtleties and nuances. To begin creating a brand image for A Change of Space, I started with the logo – the basis for all a company’s digital and print media. Terre chose her color palette and I designed a logo that reflected the personality and feel of her company.
Terre’s first logo represented her style: Elegant, Classic, and Accessible.
Once the logo was complete, we incorporated the design onto her business cards.
As A Change of Space grew, Terre expanded her business and added new services offering downsizing assistance and value assessments of antiques, collectables and vintage items. Because of these changes, Terre decided to rebrand her company’s image and include her unique sense of her style and personality.
Once again, we started with the logo. Retaining the elements that continued to resonate with her company, I replaced the original logo image with a peacock image chosen by Terre, refreshed her color palette and created a new design to complement her expanding business.
Still elegant, classic and accessible, Terre’s new logo now projects her unique style and compassionate personality.
Terre’s new design is now on all her print and digital materials. I rebuilt her website which includes a video interview, updated her business cards, designed marketing flyers featuring her decluttering, organizing and downsizing services, designed her company t-shirt, decorative candle labels and more!
Reinvigorating the design and visual elements of A Change of Space brings the same sense of newness and revitalization to the company’s image that Terre Griley creates for her home and office redesign clients.
As your business evolves, your company branding also needs to evolve. Rebranding and refining your company’s visual elements reflects new perspectives, services and highlights key characteristics.
Rebranding refreshes your pubic image and gives your company a new look and feel while maintaining its most important foundational elements.
Terre’s distinctive style remains the same. In rebranding A Change of Space, I fine-tuned her logo and business brand to match her unique qualities and forward moving vision. She has created a solid foundation in her industry niche and continues to build upon her success.
For more information on Terre Griley and A Change of Space, please click here.
More information on Pro Networking Groups can be found here.
And for a complete list of my company website design and branding services, please click here or contact me at info@deantriolodesign.com
